“Build your brand, improve your customer service, create your own word of mouth marketers and more using Twitter.”

	Developed for Dot Marketing clients - learn how to increase website visitors, leads & sales by connecting with people using Twitter - quickly & easily with this 21 page eBook. Includes Bonus “Tips & Tools”6 page PDF free. Features tips from business owners successfully using Twitter right now. eBook Price: $14.95
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The information in this guide is the same that paying clients of Dot Marketing receive and is information that will not be published elsewhere.

What People are Saying

Download a Sample

Download the table of contents & sample page - Limit Self Promotion to Benefit Your Business from the “Using Twitter for Business” e-guide.

About the Guide

“Using Twitter for Business” is a practical e-book guide that introduces Business Owners & Marketing Managers to using Twitter to further their business.

It is designed for people who don’t have time to read lengthy e-books and who need to get up to date quickly. The guide shows you how to start using Twitter effectively from sign up.

Chapter Descriptions

What is Twitter?

Find out what Twitter is, why you should use it and learn about the ways it can improve your business.

Using Twitter for Business

Start to understand Twitter users and the etiquette that is involved with using Twitter. Learn the Golden Rules, why you should limit self promotion and how it will help you capture the power of Twitter.

Learn how Twitter can help your business in these key areas – Marketing, Sales, Customer Service and Business Development. See how other businesses are using Twitter and what you can learn from them.

Get Started

Helps you decide on how you are going to present your business to Twitter users, explores Personal Branding vs Business Branding and offers a complete illustration of the sign up process.

“Love, love, love your guide…it was so easy to set up our account and start using Twitter thanks to you!”

Kirsty Keane - @ciaobellatravel
Co-founder of Ciao Bella Travel, Brisbane

Learn how to create a credible profile that reflects your business, making you more attractive to follow and helping you to build your network.

Includes a step by step guide to start Tweeting, tips to start building a quality network, how to have a conversation using Twitter’s unique language and engage with your network to add value and receive value.

Reputation Management

What it is, how you can do it and the tools you can use to help manage your reputation on Twitter.

Twitter Talk

A glossary of popular terms used on Twitter, what they mean and how you can use them yourself.

Bonus Guide

• 2 pages of tips from small business owners who are regular users of Twitter.
• The most popular tools to manage your Twitter usage and help you get the most out of Twitter.
• Quick answers to commonly asked questions about using Twitter.

Who Should Read the Twitter Guide?

Anyone who is curious about how Twitter can benefit their business.

If you’re a Business Owner who wants to know how Twitter can improve key areas of your business including marketing, customer service and business development and open up new opportunities.

“Well done on compiling a practical & easy to follow guide for beginners! It came in handy when researching tips & advice to explain Twitter 101 to clients just starting out.”

James Hartcher - @jimmyville
Managing/Strategy Director of Internet Design Studios, Sydney

If you’re a Marketing Manager who needs to get up to speed on new digital marketing methods quickly, this guide will show you how.

The guide is concise, to the point and illustrates practical ways you can use Twitter to benefit your business – quickly and easily.

Who Shouldn’t Read This Guide?

Anyone looking for a “get rich quick” scheme. This practical guide is for people who want real information that they can implement into for their business, without the hype.

Read some independant reviews

“I’ve been following Clare on Twitter for a while now and was really looking forward to this ebook so I could read more of her fantastic advice on the uses of Twitter for businesses (I am after all in business myself!).”

Paul Cunningham, Owner of BloggingTeacher.com

“I follow only around 100 people on Twitter. Only those who are really relevant to my interests and really engaging. Clare Lancaster is one such person. So when she told me she’d written an ebook teaching businesses how to use Twitter FOR business, I assumed it would be very good. I was wrong…

Clare’s book isn’t good, it’s great!”

Glenn Murray, Owner of Divine Write

“There are a number of Twitter manuals available but the one I chose to help me learn the ropes and build confidence was Twitter Guide, by Brisbane writer Clare Lancaster. This guide is not lengthy, and leads with simple, step by step directives towards making your first inroads into this medium. Clare Lancaster defines Twitter to the beginner and to businesses in an easy to understand way.”

Janet Leach, Owner of Artery Store.

About the Author

Clare Lancaster is the founder of Dot Marketing, an online strategy consultancy. She has been working online since 2001, is the editor of womeninbusiness.com.au & blogs about Internet business and marketing online for small businesses at clarelancaster.com.au.

Clare has been using Twitter since October, 2008. This guide is based on her experience.

In this time she’s successfully grown the visitors to her blog, built an audience for business launches, made connections that have resulted in new consulting clients,  made strategic partners and most recently been invited to write an article for Dynamic Business, Australia’s highest circulating business magazine for SME’s and Virgin Blue Voyeur Magazine – all thanks to participating in Twitter.

You can find her on Twitter most days. http://twitter.com/clarelancaster

Please contact Clare for any inquires using hello [at] clarelancaster.com.au.

How do I Purchase the Guide?

Purchase the guide by clicking here, you will then be taken to the payment page to purchase through PayPal. PayPal is a trusted transaction facility and uses the world’s most advanced proprietary fraud prevention systems.

After payment you will be sent an email with a location to download the guide and the bonus PDF (8mb). You will need an unzip program such as WinZip and Adobe Reader to view the guide and bonus PDF (both are free downloads).